Jane Iredale PurePressed Eye Shadows

ane Iredale PurePressed Eye Shadow is a highly pigmented eye colour which blends to a seamless finish.

Sensitivity tested and indulgently long lasting, PurePressed Eye Shadow is formulated with good-for-the-skin ingredients including a Mineral rich formula enriched with Pomegranate Extract for additional Antioxidant benefits.

Available in a rainbow of shades which are great for shading, highlighting, contouring and lining, PurePressed Eye Shadow can be applied wet or dry and is crease resistant and long lasting.

Pro Tip: Don't try to match the eye colour with a shadow, since this will only cancel-out the eye. A complementary/contrasting colour is what makes the eye pop (e.g., brown/blue). If you have red or dark circles, stay away from blue or grey tones. They just accentuate the darkness.

Benefits

• Neutral matte and shimmer shadows for dimensional single-shadow looks.
• Finely milled mineral pigments for richer, truer color.
• Soft, buttery texture for smooth application & easy blending.
• Long-lasting, creamy formula for color that won’t crease or fade.
• Nourishing natural ingredients moisturize and soften for a visibly smooth appearance.
• Gentle & safe for sensitive eyes.
• No Talc.

Directions

• Apply your darkest colour in a sideways V with an Eye Contour Brush.
• Highlight above the iris in a medium shade with an Eye Shader Brush.
• Highlight the brow bone in your lightest shade with a Deluxe Shader Brush.
• Blend well with a clean brush.
• It's always a good idea to brush a base powder foundation on the eyelid to even out the skin tone and for sun protection.